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Walmart lowers prices to compete with Aldi

Walmart lowers prices to compete with Aldi
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Theo Thimou |
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If you're like most consumers, you probably think Aldi beats Walmart hands-down when it comes to grocery prices.

But maybe you should think again. According to Reuters, Walmart is testing new lower price points on staples like milk, eggs and more that drastically undercut Aldi. And better yet, the result of Walmart's test will be used to set permanent lower pricing once the test ends!

Read more: Lidl—Aldi's archrival—is planning 150 U.S. stores by 2018

Walmart vs. Aldi by the numbers

The grocery field is already hyper-competitive in the United States, but it's about to get even more so.

Walmart is rolling out new lower prices in some 1,200 U.S. stores across 11 Midwestern and Southeastern states as it tries to determine how to price groceries in the face of increased competition in the marketplace.

How low are the new Walmart prices compared to Aldi?

Well, consider these head-to-head price comparisons culled by Reuters from five stores in two Midwestern states:

  • One pound of 80% lean ground beef for as low as $2.63 (Walmart) vs $2.79 (Aldi)
  • One pound of boneless/skinless chicken breast for $1.99 (Walmart) vs. $2.29 (Aldi)
  • A two-pound box of pasta for $1.33 (Walmart) vs. $1.45 (Aldi)
  • A 24-ounce jar of pasta sauce for $1.06 (Walmart) vs. $1.19 (Aldi)
  • A 40-ounce jar of peanut butter for $2.23 (Walmart) vs $2.99 (Aldi)

walmart lowers prices to compete with aldi

New threats emerging

Aldi is far from the only threat that Walmart faces. Perhaps an even bigger challenge will come from Lidl.

Like Aldi, Lidl is also a German hard discounter of groceries. But unlike Aldi, Lidl features many more brand names.

The first Lidl stores are set to open in the United States later this year. By 2018, Lidl hopes to open upwards of 150 stores along the Eastern seaboard from Georgia all the way up to New Jersey.

Read more: Amazon vs. Walmart: Which one really has the best prices?

Why you need to read the label on your bottled water

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Source: Why you need to read the label on your bottled water by Clark on Rumble